Brand Strategy | Design | Communication

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Redfire is a brand marketing, design and communications agency. We develop, refresh and enhance brands through creative engagement. This includes marketing strategies, naming , graphic design, packaging design, website design, advertising and social media engagement.

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The power of great packaging design

Packaging on a shelf has less than three seconds to grab the attention of a consumer. Given the clutter of comparative products and endless options, those three seconds are exceedingly important when you consider that more than 80% of purchasing decisions... Read The Rest →

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PAL T-Shirts

At Redfire we created a T-Shirt to promote 50 years on NZ market of Resene and Pal through a strong and representative image.  

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Responsive Web Design

Responsive website is one of the hottest topics right now. Responsive web design will help you get your company’s website into mobile market. Visually simplifying the layout for smaller screen size helps the audience to easily navigate through the website on... Read The Rest →

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Vaviking Milk Powder

VaViking produces world-class infant formula made from Premium New Zealand milk powder. We directed and produced this VaViking brand video for use in cinema in China as well as on website and other online channels.