We’ve just developed the Brookmill brand and applied it through multiple touch points. The interlocked “B” was crafted from both the old and new creating a distinctive form which  has already drawn many positive comments for our client. Simple, elegant, timeless branding.

Redfire crafted and designed the Greenhouse brand to reflect the core values of the business. We then integrated, designed and built their cms website and corporate collateral. The innovation, professionalism, partnership, creativeness and technical savvy is evident in the intricate structure of the circle balanced with the clean lines of the copy. The graphic identity’s continuous shape offers a feeling of unification for the potential professionals and investors who want to be a part of and associated with The Greenhouse. Take a look at what they do www.greenhousecleantech.com

Chip packets designed for The Hairy Bikers brand envoke the feeling of heritage and that the packet has been crumpled in the hand. This is a convincing way of getting across the personality of the brand. The colours and additions of natural foil from the bag make the packet clean and simple but also eye catching and sophisticated.

This t-shirt company (Amon Clothing) has a simple, fresh looking design that uses sustainable processes. The sustainability is not only found in the materials used but also in the limited edition runs of the shirts. The products and branding undertake a trianglular motif which is used throughout from their letterhead and brochure, to even the folding of their T’s. Nice to see consistency taken so far through an identity.

Found this great visual descriptor on the net. Essentially driving home the point that a  brand is what someone thinks and feels about you, those emotional connectors which are built up through all touch points.