Whatever sector you work in, keeping your brand communications fresh is essential. Reassessing your design, language or identity every few years should be seen as an ongoing investment in your company rather than a costly extra.

All successful companies revisit their communications periodically, even the world’s most recognisable brands. But reinvigorating your brand doesn’t necessarily mean you have to start from the very beginning, reconsidering your big idea or vision and so on. Our BRAND EVOLVA™ process allows us to easily engage in a brand refreshment where we can step in at any point or stage of a brand’s life-cycle to implement change.

If you’re happy with your company’s big idea, vision and personality, these things can remain the foundations of what you’re doing – but the implementation of your brand should be refreshed to keep things on track and ensure it remains relevant to your target audience.

HOW CAN REDFIRE HELP WITH YOUR BRANDING

Redfire has significant experience in brand development and brand design. We look at brand building in a very strategic manner ensuring our brand development work elevates your unique point of difference and brand personality to the forefront. If you're looking for brand developers who are passionate with all things branding, then we would be the ideal brand agency you should consider. We cover everything from brand strategy, brand design, brand identity, rebranding, brand management, brand marketing through to product branding.